Itchy needed some extra help getting comfortable in his own skin. First, medicated baths were used to calm his irritated skin. Once his skin was soothed, caregivers got to work on helping Itchy feel comfortable around people.
Every dog is an individual, and each has their likes and dislikes. The key to helping Itchy wasn't cookies and yummy treats (although he likes them a lot). The key was the open road. Itchy loves going for rides in the car. In fact, Itchy loves them so much that if he goes for a ride first, he's much more willing to be brave and try new fun things right after the ride.
Itchy is making great progress with a little help from his doggy friends and his loving caregivers. You can read more about this wonderful dog here.